In this third episode of The Realty Classroom, I want to help you develop what's called Unique Selling Proposition.
Remember, in any business including a real estate agency, there are A LOT of competitors and your potential customers has a big pool of choices on who should they choose.
So, you should be able to answer the question:
"Why should I choose you?"
I know it can cause panic to some but this is where unique selling proposition comes in. It's the factor that differentiates your product or service from your competitors such as the lowest cost, the highest quality or the first-ever product of its kind.
Now, listen to the episode to learn how develop yours.
For full show notes: http://therealtyclassroom.com/podcast/ep03/